5 Ways to Instantly Get More Paying Customers Online — MentorBox Review

A MentorBox review by Lizzie Flothe — 5 ways to instantly get more paying customers online with Alex Mehr, Ph.D., CEO of MentorBox.

Tip #1 — Have a Strong Hook

This is the number one way. Focus on the core emotion that makes people stick around — it’s the main reason people buy your product. A good hook:

• Addresses a core emotional (or physical) need — directly or indirectly
• Taps into your customer’s underlying desire
• Places the user in the right frame of mind to absorb your marketing message

The title of your presentation is the hook. Solve the right problem and create your title with this in mind. Example from MentorBox: “Read like a CEO.”

Tip #2 — Build Mini-Hooks Around Your Main Hook

Mini-hooks are smaller ideas related to the main hook but slightly different — adjacent concepts that make your hook stickier and more memorable.

Tip #3 — Be Congruent

Repeat the same message many times, everywhere. You need to be consistent to allow your message to finally sink in. The first time you say something it doesn’t always land — repetition is key.

Tip #4 — Stack Benefits and Overcome Objections

Make offers that are irresistible by stacking benefits. Make a comprehensive list of everything you provide and lead with the most compelling ones. Anticipate objections and address them directly.

Tip #5 — Pay Close Attention to Customer Lifetime Value

It’s more than you think. Build relationships with customers. Focus on retaining customers as much as getting new ones.

Bonus: Always Have a Bonus

Right at the end, offer a bonus. It’s a simple but powerful closer that increases conversion and leaves customers feeling like they got more than expected.

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Reference: mentorbox.com — Review summary credit: Lizzie Flothe

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