Have You Developed Your Holiday Marketing Plans?
Developing your marketing plans can be easy with a system in place!
Here are 5 tips to help you set up your holiday marketing plan:
Tip #1 — Use a Calendar to Pick Your Holidays
Use iCal or Google Calendar to select the holidays you’d like to celebrate and build a marketing campaign around. You can also Google “holidays” and visit sites that list every day of the month and what interesting celebrations are happening.
Who knew there was a Take Your Daughter to Work Day coming up on April 27th! Once you select your holidays, start working on finding photos that match.
Tip #2 — Find Photos to Work With Your Chosen Holidays
There are many sites that offer free photos to use. Some favorites:
Look at how many times a photo has been downloaded or check other stats some websites provide — better image quality and reviews can positively impact your traffic.
Tip #3 — Create a List of Your Favorite Quotes
Find a website with amazing quotes that you can redesign and use on your images. A few great resources:
Tip #4 — Find Fonts That You Love
Use the same fonts throughout all the posts you create. Great places to find fonts:
Tip #5 — Be Consistent in Your Image Design and Text Layout
Once you develop the look and feel of your holiday design and stay consistent, your followers will begin recognizing you among the massive volume of posts that appear around holidays.
If your image is always soft and feminine or bold and beautiful, your target market will begin to find you. If you post more mountain photos or outdoor adventure images, outdoor adventure fans will start to find you. You can even type those keywords when searching for images and fonts to stay on theme.
I hope this helps in your holiday marketing plans! Wishing you much success and a Happy Easter!
xo, Nicole Flothe www.jenstarmedia.com
Nicole Flothe
JenStarMedia Team
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